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Topic
Carlson School of Management 1st Tuesday Speaker Series - February 2023 - Mark Bergen, Carlson School
Description
The Carlson School of Management's 1st Tuesday Speaker Series began in 1992 to provide an opportunity for alumni and friends of the Carlson School to continue their management education. The 1st Tuesday Speaker Series features top executives addressing hot topics in business and leadership.
Time
Feb 7, 2023 12:00 PM in
Central Time (US and Canada)
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Carlson School Alumni Relations
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Hi there, You are invited to a Zoom webinar. When: Feb 7, 2023 12:00 PM Central Time (US and Canada) Topic: Carlson School of Management 1st Tuesday Speaker Series - February 2023 - Mark Bergen, Carlson School Register in advance for this webinar: https://umn.zoom.us/webinar/register/WN_dwMnrSuKTRKZdBE9n6YnZw Or an H.323/SIP room system: H.323: 162.255.37.11 (US West) 162.255.36.11 (US East) 221.122.88.195 (China) 115.114.131.7 (India Mumbai) 115.114.115.7 (India Hyderabad) 213.19.144.110 (Amsterdam Netherlands) 213.244.140.110 (Germany) 103.122.166.55 (Australia Sydney) 103.122.167.55 (Australia Melbourne) 209.9.211.110 (Hong Kong SAR) 149.137.40.110 (Singapore) 64.211.144.160 (Brazil) 69.174.57.160 (Canada Toronto) 65.39.152.160 (Canada Vancouver) 207.226.132.110 (Japan Tokyo) 149.137.24.110 (Japan Osaka) Meeting ID: 916 9149 8484 SIP: 91691498484@zoomcrc.com After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Mark Bergen (James D. Watkins Chair in Marketing @Carlson School of Management) Mark E. Bergen is the James D. Watkins Chair in Marketing at the Carlson School of Management. Bergen's research focuses on pricing and channels of distribution, where he has studied issues such as pricing as a strategic capability, price wars, pricing as truces, pass-through, branded variants, dual distribution, gray markets, co-op advertising, and quick response. Bergen's work has been published in a broad array of scholarly journals and business press, including the Journal of Marketing Research, the Journal of Consumer Research, the Journal of Marketing, Marketing Science, Management Science, the Quarterly Journal of Economics, the Review of Economics and Statistics, the Journal of Monetary Economics, Harvard Business Review, and the Sloan Management Review. He teaches undergraduates, MBAs, executives and PhDs in courses on pricing strategy and marketing management, earning him numerous awards for teaching excellence at the Carlson School and recognition as an outstanding faculty.
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